This year is the 50th anniversary of Guyana gaining independence from the United Kingdom and El Dorado rum is celebrating.

The Whisky Exchange will be joining in the party with a tasting featuring the celebratory El Dorado Grand Special Reserve, bottled in honour of the anniversary and costing £2,750 a bottle!

Well known for its rich, dark and complex style, El Dorado produces some of my favourite rums. A big hit with whisky drinkers as well as rum fans, it’s dark rum at its best.

Your host for the evening is master distiller Shaun Caleb, who learned the trade under legendary Demerara rum maker George Robinson. A Princeton-educated chemical engineer, Shaun combines a modern take on distilling with the more traditional approach of his mentor, helping him make some of the world’s best rums.

They’ll start with a cocktail and then Shaun will take you through the El Dorado range and the new anniversary release.

El Dorado 12yo
El Dorado 15yo
El Dorado 21yo
El Dorado Grand Special Reserve 50th Anniversary

This is an amazing opportunity to taste some of the world’s finest rum – let your taste buds be wowed!

The tasting will take place on
Tuesday 25 October 7.30pm

£40 per ticket

Tickets are available here.

Venue Details
Browns Covent Garden
The Judge’s Court
82-84 St Martin’s Lane
London WC2N 4AG

+44 (0)20 7100 0088
coventgarden@thewhiskyexchange.com

Please arrive at the venue
from 7.15pm for a 7.30pm start

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RumFest Celebrates National Rum Day & Announces 10th Anniversary Event
Tickets Available For UK’s
Largest Celebration of Rum Culture

Saturday 22nd & Sunday 23rd October 2016
London’s ILEC, Earl’s Court
rumfest.co.uk

With the arrival of National Rum Day today, RumFest announces its return to the capital for the nation’s biggest celebration of rum and rum culture. Pulling out all the stops for an impressive 10th anniversary year, the event will host a myriad of rum-related offerings with the spirit’s leading brands and aficionados all jam-packed into two days at London’s ILEC, 22nd-23rd October.

Launched by Global Rum Ambassador Ian Burrell, RumFest has become the main event of the rum calendar and the event’s 10th outing is set to be its strongest yet as it invites the nation to delve into the world of rum.

Over 400 rums from around the world will be on offer, with a myriad of exhibitors including Diplomatico, Havana Club, Don Q, Bacardi, Mount Gay, Pussers, St. Nicholas Abbey, Richland Rum and many more.

Seminars and workshops take place across the two days where brands, ambassadors and leading industry figures give an in-depth insight into the world of rum including rum and food pairings and the making of rums. Top blenders, mixologists and distillers will be on hand to teach ticket-holders the art of cocktail making as well as more ways to enjoy their favourite tipple. Highlights include a rare rum seminar with Ian Burrell himself, an Aroma Academy, a sit down with award-winning master distiller Richard Seale, chocolate and rum pairing plus an exciting look into the world of rum with author Dave Broom. Head to the RumFest website to book seminars in advance from September.

This year RumFest are going big on Sunday. Reggae Reggae Sauce’s Levi Roots will be taking over the main stage and sharing some of his incredible cooking secrets and bringing his newly open Caribbean Smokehouse restaurant to RumFest. Sunday’s RumFest will also team up with Sandals Resorts to offer the chance for two lucky ticket-holders to win an incredible seven day holiday to a Sandals Resort in the Caribbean to get even closer to rum’s roots. Rum & Roast will be introduced for Sunday ticket-holders, cooking up a Caribbean twist on the Sunday classic and VIPs will be treated to a roast option for their three course meal.

The Rum Auction sponsored by Christie’s returns to auction off yet more precious and rare rums for charity to the highest bidder while the action heats up with live stage demos showcasing rum pairings, cigar & rum pairing, cooking demos, cocktail competitions. On Saturday’s RumFest “the Indiana Jones of Tiki drinks” Beach Bum Berry will delve into the art of Tiki cocktail making. Rounding off each day, rum-lovers will be invited to party with RumFest for its famous carnival hour, celebrating the spirit of rum with live bands and dancers.

RumFest Founder and Global Rum Ambassador Ian Burrell is the leading name in rum. Dedicating his life to promoting rum and rum culture around the world, over the years Burrell has been recognised with a number of industry awards as well as regularly appearing as a rum expert at events and on television shows like Sunday Brunch, the Alan Titchmarsh Show and more.

Speaking about the 10th year, Ian Burrell says, “When we launched 10 years ago we could never have imagined how successful RumFest would become. For us rum has always been a way of life and we’re thrilled to still be spreading the word and celebrating the spirit a decade on. We’ve got something for everyone this year with even more rums, tastings and talks as we hope to make RumFest 2016 one to remember for rum-lovers up and down the country.”

RumFest takes place in London at the ILEC, 22nd to 23rd October 2016. Standard day tickets are now on sale from £39.50, which includes access to all areas of the the event and tastings from all exhibitors. VIP tickets are on sale from £69.50 and allow for early access of one hour ahead of standard ticket buyers along with a three course Caribbean lunch. Golden Tot Tokens are £5 each and allow for additional access to the more premium rums on offer. One token can be exchanged for rum retailing £80 – £100 and more expensive rums will be available for additional tokens. For full information on RumFest and to buy tickets head to rumfest.co.uk.

Press Release

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